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loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-721\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-1.jpg\" width=\"500\" height=\"351\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-1.jpg 500w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-1-300x211.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/center>\u3000\u3000\u4ece\u6d41\u91cf\u4ef7\u503c\u6765\u8bb2\uff0c\u4fe1\u606f\u6d41\u3001KOL\u6311\u6218\u8d5b\u56e0\u6210\u672c\u7684\u4e0d\u540c\uff0c\u5404\u81ea\u7684\u6d41\u91cf\u4ef7\u503c\u4f53\u73b0\u4e5f\u4e0d\u540c\u3002\u5176\u4e2d\uff0c\u6311\u6218\u8d5b\u91cc\u7684\u8425\u9500\u4ea7\u54c1\u6db5\u76d6\u4e86\u6296\u97f3\u91cc\u6240\u6709\u7684\u6d41\u91cf\u5165\u53e3\uff0c\u5305\u62ec\u5f00\u5c4f\u3001\u70ed\u95e8\u63a8\u8350\u3001\u5173\u6ce8\u4e2d\u7684\u6d41\u91cf\uff0c\u8fd8\u6709\u70ed\u641c\u548c\u63a8\u9001\uff0c\u6240\u4ee5\u6311\u6218\u8d5b\u5305\u542b\u7684\u6d41\u91cf\u5165\u53e3\u8d44\u6e90\u662f\u6700\u4e30\u5bcc\u7684\u3002<\/p>\n<p>\u4ece\u793e\u4ea4\u6765\u8bb2\uff0cKOL\u7684\u793e\u4ea4\u4ef7\u503c\u6bd4\u8f83\u5927\u3002\u56e0\u4e3aKOL\u672c\u8eab\u6c89\u6dc0\u4e0b\u6765\u7684\u7fa4\u4f53\u6bd4\u8f83\u5782\u76f4\uff0c\u4ed6\u53ef\u4ee5\u66f4\u7b80\u6d01\u3001\u76f4\u63a5\u3001\u5feb\u901f\u5730\u4e0e\u76ee\u6807\u7528\u6237\u4ea7\u751f\u5173\u7cfb\uff0c\u6240\u4ee5KOL\u7684\u793e\u4ea4\u4ef7\u503c\u662f\u6bd4\u8f83\u5927\u7684\u3002<\/p>\n<p>\u4ece\u7528\u6237\u4ef7\u503c\u6765\u8bb2\uff0c\u4f01\u4e1a\u53f7\u5728\u6c89\u6dc0\u7528\u6237\u65b9\u9762\u7684\u4f18\u52bf\u662f\u975e\u5e38\u660e\u663e\u7684\u3002\u65e0\u8bba\u662f\u6295\u4fe1\u606f\u6d41\u3001KOL\u6216\u6311\u6218\u8d5b\uff0c\u4e00\u822c\u90fd\u662f\u4e00\u6b21\u6027\u7684\u6295\u653e\u884c\u4e3a\uff0c\u83b7\u5f97\u7684\u66f4\u591a\u662f\u66dd\u5149\u7684\u4ef7\u503c\uff0c\u4f46\u662f\u5982\u679c\u6ca1\u6709\u4f01\u4e1a\u53f7\uff0c\u5c31\u65e0\u6cd5\u628a\u7c89\u4e1d\u5f15\u6d41\u5230\u81ea\u5df1\u7684\u4f01\u4e1a\u54c1\u724c\u8425\u9500\u9635\u5730\u91cc\u3002<\/p>\n<p>\u6240\u4ee5\u6211\u4eec\u4ece\u6d41\u91cf\u4ef7\u503c\u3001\u793e\u4ea4\u4ef7\u503c\u3001\u7528\u6237\u4ef7\u503c\u4e09\u4e2a\u7ef4\u5ea6\u6765\u8003\u91cf\u4f01\u4e1a\u53f7\u5728\u6296\u97f3\u8425\u9500\u4f53\u7cfb\u7684\u4f4d\u7f6e\uff0c\u4f1a\u53d1\u73b0\u4f01\u4e1a\u53f7\u5904\u4e8e\u4e00\u4e2a\u975e\u5e38\u6838\u5fc3\u7684\u5730\u4f4d\u3002<\/p>\n<p><strong style=\"margin: 0px; padding: 0px;\">3. \u6296\u97f3\u4f01\u4e1a\u53f7\u57fa\u672c\u8fd0\u8425\u73b0\u72b6<\/strong><\/p>\n<p><strong style=\"margin: 0px; padding: 0px;\">(1)\u4ece\u7c89\u4e1d\u91cf\u6765\u770b<\/strong><\/p>\n<p>\u76ee\u524d2664\u5bb6\u84ddV\u53f7(\u542b\u673a\u6784\u53f7\u548c\u4f01\u4e1a\u53f7\uff0c\u5176\u4e2d\uff0c\u4f01\u4e1a\u53f7\u5360\u6bd4\u7ea690%)\uff0c1W\u7c89\u4e1d\u4ee5\u4e0b\u7684\u84ddV\u53f7\u5360\u6bd460.66%\uff0c\u8fd9\u8bf4\u660e\u5df2\u6709\u5927\u91cf\u4f01\u4e1a\/\u673a\u6784\u5df2\u7ecf\u8ba4\u8bc6\u5230\u4e86\u84ddV\u8ba4\u8bc1\u7684\u4ef7\u503c\uff0c\u5e76\u7eb7\u7eb7\u6d8c\u5165\u6296\u97f3\u5e73\u53f0\uff0c\u4f46\u53d7\u89c6\u9891\u5236\u4f5c\u95e8\u69db\u53ca\u5e73\u53f0\u63a8\u8350\u673a\u5236\u5f71\u54cd\uff0c\u5927\u591a\u5904\u4e8e\u5f31\u8fd0\u8425\u72b6\u6001\u3002<\/p>\n<p>10W\u7c89\u4ee5\u4e0a\u7684\u84ddV\u53f7\u603b\u5360\u6bd420.08%\uff0c\u5176\u4e2d\u62e5\u6709100W\u7c89\u4e1d\u4ee5\u4e0a\u7684\u84ddV\u53f7\u4ec5\u5360\u6bd41.76%\u3002\u84ddV\u53f7\u5206\u5e03\u4e5f\u5448\u73b0\u6bd4\u8f83\u660e\u663e\u7684\u91d1\u5b57\u5854\u7ed3\u6784\u3002<\/p>\n<p><center><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-722\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-2.jpg\" width=\"550\" height=\"170\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-2.jpg 550w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-2-300x93.jpg 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/center>\u3000\u3000<strong style=\"margin: 0px; padding: 0px;\">(2)\u4ece\u5185\u5bb9\u8d28\u91cf\u6765\u770b<\/strong><\/p>\n<p>\u84ddV\u8d26\u53f7\u53d1\u5e03\u7684\u5185\u5bb9\u5728\u8d28\u91cf\u4e0a\u8fd8\u6709\u8f83\u5927\u63d0\u5347\u7a7a\u95f4\u3002\u5c06\u84ddV\u53f7\u4e0e\u4e2a\u4ebaKOL\u53f7\u5bf9\u6bd4\uff0c\u6211\u4eec\u53d1\u73b0\u4e24\u8005\u5b8c\u64ad\u7387\u5927\u6982\u4e3a87:100\uff0c\u70b9\u8d5e\u6bd4\u4e3a84:100\uff0c\u8bc4\u8bba\u6bd4\u4e3a33:100\u3002<\/p>\n<p>\u8fd9\u8bf4\u660e\u4f01\u4e1a\u5728\u505a\u4f01\u4e1a\u53f7\u7684\u65f6\u5019\uff0c\u53ef\u80fd\u53ea\u8003\u8651\u5230\u4e86\u8425\u9500\u6548\u679c\uff0c\u4f46\u7f3a\u5c11\u5bf9\u4e8e\u6296\u97f3\u5185\u5bb9\u751f\u6001\u548c\u8fd0\u8425\u7b56\u7565\u7684\u8003\u91cf\u3002\u8fd9\u7c7b\u5185\u5bb9\u5728\u6296\u97f3\u4e0a\u5e76\u4e0d\u597d\u4f20\u64ad\uff0c\u8fd9\u662f\u6296\u97f3\u4e0a\u7684\u4f01\u4e1a\u84ddv\u53f7\u9762\u4e34\u7684\u4e00\u4e2a\u91cd\u8981\u95ee\u9898\u3002<\/p>\n<p><center><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-723\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-3.jpg\" width=\"550\" height=\"226\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-3.jpg 550w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-3-300x123.jpg 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/center>\u3000\u3000<strong style=\"margin: 0px; padding: 0px;\">(3)\u4ece\u4f01\u4e1a\u53f7\u884c\u4e1a\u5206\u5e03\u4e0a\u770b<\/strong><\/p>\n<p>\u6700\u4e3a\u63a5\u8fd1\u5185\u5bb9\u751f\u6001\u7684\u6587\u5316\u3001\u5a31\u4e50\u7c7b\u4f01\u4e1a\uff0c\u5982\uff1a\u5f71\u89c6\u4f5c\u54c1\u3001\u5e73\u53f0\u673a\u6784\u7b49\u5165\u5c40\u4f01\u4e1a\u53f7\u7684\u52a8\u4f5c\u6700\u65e9\uff0c\u4f53\u91cf\u4e5f\u6700\u5927\uff0c\u5982\uff1a\u4f18\u9177\u3002\u5176\u6b21\u662f\u6559\u80b2\u57f9\u8bad\u7c7b\u548cIT\u4e92\u8054\u7f51\/\u624b\u673a\u5e94\u7528\u7c7b\uff0c\u5728\u4f01\u4e1a\u53f7\u6574\u4f53\u5360\u6bd4\u4e2d\uff0c\u5747\u8d85\u8fc710%\u3002<\/p>\n<p><center><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-724\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-4.jpg\" width=\"516\" height=\"332\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-4.jpg 516w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-4-300x193.jpg 300w\" sizes=\"auto, (max-width: 516px) 100vw, 516px\" 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loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-725\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-5.jpg\" width=\"350\" height=\"592\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-5.jpg 350w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-5-177x300.jpg 177w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/center>\u3000\u3000<strong style=\"margin: 0px; padding: 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class=\"alignnone size-full wp-image-726\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-6.jpg\" width=\"350\" height=\"550\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-6.jpg 350w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-6-191x300.jpg 191w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" 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loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-728\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-8.jpg\" width=\"350\" height=\"600\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-8.jpg 350w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-8-175x300.jpg 175w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" 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0px;\">(3)\u5e7f\u544a\u578b\u5185\u5bb9<\/strong><\/p>\n<p>\u5e7f\u544a\u578b\u5185\u5bb9\u5c31\u662f\u5728\u5173\u952e\u8425\u9500\u8282\u70b9\u53d1\u5e03\u7684\u54c1\u724cTVC\/\u5e7f\u544a\/\u4ee3\u8a00\u4eba\u5ba3\u4f20\u7247\uff0c\u66f4\u4e3a\u5f3a\u8c03\u5185\u5bb9\u7cbe\u7f8e\u5ea6\u548c\u72ec\u5bb6\u6027\uff0c\u8fd9\u7c7b\u5185\u5bb9\u5728\u53d1\u5e03\u65f6\uff0c\u5fc5\u987b\u4e0e\u4fe1\u606f\u6d41\u5e7f\u544a\u505a\u642d\u914d\u3002<\/p>\n<p>\u5f88\u591a\u4eba\u4f1a\u95ee\uff0c\u5e7f\u544a\u578b\u7684\u5185\u5bb9\u9002\u5408\u6296\u97f3\u7684\u89c4\u5212\u5417?<\/p>\n<p>\u5176\u5b9e\u662f\u9002\u5408\u67d0\u4e00\u4e9b\u884c\u4e1a\u7684\uff0c\u6bd4\u5982\u8bf4\u6700\u5178\u578b\u7684\u7684\u884c\u4e1a\u5c31\u662f\u6c7d\u8f66\u3002\u7528\u6237\u5728\u51b3\u5b9a\u4e70\u8f66\u65f6\uff0c\u5e0c\u671b\u5c55\u73b0\u4e00\u4e9b\u8f66\u7684\u529f\u80fd\u6216\u4f7f\u7528\u7684\u573a\u666f\u6027\u80fd\uff0c\u800c\u8fd9\u7c7b\u5185\u5bb9\u66f4\u5bb9\u6613\u901a\u8fc7\u5e7f\u544a\u578b\u5185\u5bb9\u5c55\u73b0\u3002<\/p>\n<p><center><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-729\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-9.jpg\" width=\"350\" height=\"557\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-9.jpg 350w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-9-189x300.jpg 189w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" 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https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-10-300x123.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" 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loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-731\" src=\"http:\/\/www.cehuan.com\/wp-content\/uploads\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-11.jpg\" width=\"500\" height=\"227\" alt=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" title=\"\u6296\u97f3\u84ddV\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01\" srcset=\"https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-11.jpg 500w, https:\/\/img.cehuan.com\/2018\/10\/\u6296\u97f3\u84ddv\u4f01\u4e1a\u53f7\u8fd0\u8425\u8d44\u6599\u5206\u4eab\uff01-11-300x136.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" 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